Just a little over an hour after their comeback release, girl group NewJeans has scored a new streaming record. 

In the midst of internal conflict between the girl group's management label ADOR and its parent company, HYBE Labels, NewJeans released their double single 'How Sweet' as planned on May 24 at 1 PM KST / 12 AM EST. Within the first hour of its release, the double single attracted 37,069 unique listeners on the Korean music streaming platform Melon, the highest number by any music released in 2024. 

Furthermore, NewJeans' main title track "How Sweet" debuted on Melon's 'Top 100' chart at #7 as of 2 PM KST, while the second title track "Bubble Gum" came in at #14.  

The MV for NewJeans' "How Sweet" will be revealed on May 24 at 4 PM KST / 3 AM EST. 

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