JYP Entertainment's first subsidiary label, INNIT Entertainment, has launched its official logo film as well as its official SNS platforms. 

Much like its parent company, INNIT Entertainment will be dedicated to nurturing singers, actors, and entertainers. The label's first management project will be the promotion and exclusive management of artists discovered through the ongoing KBS2 audition program, 'The Ddanddara', starring J.Y. Park. 

The company's official logo film begins with a star, the representative symbol of 'The Ddanddara', before it is shaped and molded into a shining diamond. 

INNIT Entertainment is co-headed by Park Nam Yong, director of JYP Entertainment's performance directing lab, and Yoon Jae Ho, director of JYPE's advertising business branch.

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