Netizens are discussing PLAVE's rising popularity as the group reaches a new milestone.

On an online forum, netizens praised the virtual idol group for surpassing 1 million album sales within the first week of release. This achievement comes with their 3rd mini album, 'Caligo Pt. 1,' featuring the title track "Dash."

With over 1,001,700 copies sold in just seven days, the album’s daily sales have averaged well over 50,000.

Many netizens expressed surprise at the feat but congratulated PLAVE on their growing presence, particularly in the domestic K-pop scene. Fans were also commended for their dedication, as they have played a major role in embracing and supporting this evolving genre of virtual idols.

Since PLAVE's fanbase primarily consists of Korean listeners, the fact that their album sales have surpassed 1 million has become an even bigger topic of discussion, as such success is not easily achieved under these circumstances.

One netizen shared their thoughts on why the group has resonated so strongly:

"They communicate frequently through YouTube livestreams (which they do almost daily), Bubble, and similar platforms. While their visuals may be virtual, their actions and words feel extremely—almost overwhelmingly—human, making them incredibly approachable.

As first-generation virtual idols venturing into new territory, it feels like fans are growing alongside them, fostering a deep sense of connection. This kind of implicit partnership has always been the foundation of idol fandoms, right? In PLAY:VERSE's case, this bond feels even stronger due to their unique nature.

I’m not a fan myself, but I’ve been following them out of curiosity (to be specific, I’m more interested in the company…). I watched their first concert via live viewing (since I failed to get tickets…), and the connection between them and their fans was remarkable."

Other comments from netizens and fans included:

"It became reality."

"They actually managed to sell a million copies just in Korea…"

"Wow… hitting a million in Korea alone. Huge congrats, as expected from a group that excels in their craft."

"Korean fans have been working really hard (in a good way). I hope international fans join in so it gets a bit easier for them."

"Virtual is on the rise… Is this really my idol?"

"Wow, this is almost all domestic fans, right?"

"It’s a great day, so enjoy it~ Our members and Plis, you all worked hard!! Great job!! Let’s have a drink!!"

"Fans don’t really think of them as having separate real-life counterparts. They just like PLAY:VERSE itself."

"Looks like our group really made it big. The number of insane trolls showing up is proof. LOL You guys should just focus on your own fandom instead. LOL"

"The fact that virtual idols succeeded in Korea shows that a new market has opened up. I think it’s a good thing. LOL Turns out, Korea is great at consuming all kinds of entertainment—it was just a matter of making good content. If only there had been more investment in anime too."

"When I first heard about them, I wondered if virtual idols were even possible. Some people had initial resistance, but despite that, the group kept growing, and their bond with fans became strong. That shows how much effort the members put in and how sincerely the fans recognized that, which is really impressive."

"This feels like a prime example of a faceless singer's success. The music is good, after all."

"Since their real selves aren’t tied to the idol life, they can freely go to clubs and date, right? LOL"

"If you're famous and making a lot of money, but no one recognizes you in daily life, isn't that the ultimate happiness?"

"It's honestly fascinating how popular virtual idols have become."

"The songs are always great, I enjoy listening to them. Even the B-sides are good. Hope they do well."

"No need to understand~ Just listen to the music because it’s good! Fans will handle the understanding and love on their own!"

"I think their songs are really good. LOL The title track is great, and 'Rizz' is also nice. I still find virtual idols fascinating… That’s about my impression, but the music is so good that I keep listening. LOL"

"This song is exactly my style."

"If you're handsome, who needs dimensions?"

"Oh, congrats! I was supporting them, and it’s great to see them doing well."

"Wow, just last year I wasn’t a fan at all, but now I’ve bought the album and am leaving support comments. More people like me will come around. Congrats!!"

"Wow, amazing, they sold over a million copies. I'm a fan of another group, but I listen to good music no matter who it's from. 'Island' was really great. I first learned about PLAY:VERSE from their Christmas song—can’t remember the title, but I really liked it. Now, I’m used to them, and their new song’s MV felt like a movie, really fun to watch. Anyway, congrats!"

Congratulations to PLAVE!

SEE ALSO: PLAVE drop fiery performance MV for 'Dash'