On October 31st, G-DRAGON released his solo single 'POWER' after 7 years and 4 months, marking a striking return. The track showcases an addictive beat paired with G-DRAGON's witty and intense rap, radiating hip-hop charm and his unique swagger, captivating fans worldwide.

From November 4th to 10th, 'POWER' lit up New York’s Times Square, alongside billboard displays in Los Angeles, the UK, China, and other locations, announcing his comeback in vibrant fashion. According to China’s top streaming platform QQ Music, 'POWER' broke records with over 600,000 downloads in just nine days, setting a new high for a K-pop artist. On YouTube Music Korea, it reached 12.2 million weekly streams, breaking the record for the highest weekly streams for a K-pop male solo artist.

G-DRAGON’s comeback was extensively covered by global media outlets. The UK’s music magazine NME praised 'POWER,' stating that "it reveals the essence of music, marking a new era and inspiring listeners." 

Coverage also appeared in the U.S. on Billboard and Rolling Stone, Japan’s Kstyle, France’s Koreanzone, Germany’s Yahoo Finanzen, Spain’s Europa Press, Brazil’s UOL, Mexico’s El Trendy Top, Singapore’s Asia One, Indonesia’s HighEnd Magazine, and the Philippines’ ABS-CBN News.

As G-DRAGON prepares for his performance at the 2024 MAMA Awards on November 23rd, he sparked further excitement by hinting at a new album on social media, keeping fans eagerly awaiting what’s next.