BLACKPINK's LISA's attendance as a CELINE ambassador at the Fashion Show in Paris caused a furor all over the world, and she was number 1 on The Top Influencers EMV by a considerable difference filling all her fans with pride.

Although weeks have passed since BLACKPINK's LISA attended Celine's show in Paris, her impact continues to this day. According to EMV related to Paris and Milan fashion weeks, Lisa's engagement rate was revealed to be the highest.

According to international media, Lisa's presence was enough for the cameras to focus on her and make her the MAIN EVENT that day, which is reflected in her "Brand Engagement per Post and EMV per Post," which reached $29 MILLION in earned media value.

Even though there were big celebrities at the event, the support shown by the fans and the general public towards Lisa made her have a massive difference from second place, which is even more impressive.

This is not surprising at all due to the fact that Lisa's presence attracted a massive crowd at the event, who were always attentive to her, while the cameras were focused on her.

Considering that Lisa is the first K-Pop idol to surpass an incredible 80 MILLION followers on Instagram, the most acclaimed Asian solo artist of the decade, and being part of the global superstars BLACKPINK, CELINE knows the influence of having her as a worldwide ambassador.

This time Celine was also ranked #1 in the brand value chart and saw growth compared to her event in Milan in 2020, thanks to fans