TWICE is continuing to represent 'Pocari Sweat.'
On February 28, Dong-A Otsuka announced they're selecting TWICE as their model once again. This will be the girl group's third year in being the face of 'Pocari Sweat.'
In 2019, TWICE will deliver the brand message titled 'Non-stop Daily Challenge' and participate in the '2019 Pocari Challenge' campaign.
Kim Dong Woo, the brand manager for 'Pocari Sweat,' stated, "With TWICE, 'Pocari' girl, which has been the icon of pureness, has been upgraded to a bright, lively image. Please look forward to 'Pocari Sweat' stepping closer to consumers through the various charms of the 9 TWICE members."
Pocari Sweat clearly knows what they are doing, TWICE impact is REAL