Song Joong Ki, the advertising industry's hottest bluechip, has become the new model for a Korean pizza brand, "Pizza Etang", on November 18th.
Representatives of "Pizza Etang" revealed, "His charismatic acting and image in the drama 'Sungkyunkwan Scandal' fits well with the image of our brand, which is why we chose him. He won't just be a model for the brand, so fans can anticipate a variety of different promotions along with chances to meet him personally."
His CFs will begin running this December, followed by the release of a special calendar photoshoot in 2011.
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Source: MyDaily
Photos: Pizza Etang
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