BLACKPINK's Jisoo has been named an official ambassador for Tommy Hilfiger.

On October 22, Tommy Hilfiger welcomed Jisoo as an endorsement model for the American luxury clothing brand's 2024 fall brand campaign. Capturing the vibrancy and energy of New York, the campaign features Jisoo around the city's iconic landmarks.

Jisoo expressed, "The partnership with Tommy Hilfiger feels like a dream come true for me. I am very happy to walk my own path and meet the New York icon, Tommy Hilfiger." She added, "This collection harmoniously blends femininity with a modern sensibility, which resonates deeply with me."

The brand also stated, "Jisoo shines simply by being herself. Her confidence, tranquility, and strong presence in the vibrant K-Pop world make her stand out and undoubtedly showcase her unique style... Jisoo is the perfect ambassador for our new classic collection, and we are very pleased to welcome her to our Tommy family."

In other news, Jisoo is starring in the upcoming 2025 drama 'Newtopia'.

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