YouTube has been a critical platform for K-pop artists to reach international audiences, and subscription counts are a testament to their popularity. They have utilized the platform to share their music videos and variety shows, connect with fans, and set new benchmarks in the industry.
Let’s delve into the most subscribed artists from each generation of K-pop, demonstrating their global stardom.
First Generation – PSY [18.7M]
Since debuting in 2001, South Korean soloist PSY has garnered over 18.7 million subscribers on YouTube. Hits like "GANGNAM STYLE" and “GENTLEMAN” propelled him to international stardom, making his channel the most subscribed by a first-generation artist.
Second Generation – BIGBANG [15.1M]
BIGBANG, which debuted in 2006 under YG Entertainment, quickly rose to prominence and became a YouTube sensation with their catchy songs and iconic music videos. With 15.1 million subscribers, “BIGBANG” is the most subscribed second-generation K-pop act on the platform.
Third Generation – BLACKPINK [93.7M]
BLACKPINK, formed by YG Entertainment and debuting in 2016, is currently the most subscribed K-pop act on YouTube. Their official channel has surpassed 93.7 million subscribers, solidifying their position as one of the most influential K-pop artists worldwide.
Fourth Generation – Stray Kids [16.3M]
Stray Kids debuted in 2018 under JYP Entertainment and quickly became a prominent fourth-generation group. With 16.3 million subscribers on YouTube, Stray Kids exemplifies the energetic and innovative spirit of the new wave of K-pop idols.
Fifth Generation – BABYMONSTER [5.55M]
YG Entertainment’s rookie girl group BABYMONSTER, first introduced in 2023, has rapidly risen in popularity, becoming the most subscribed fifth-generation K-pop act on YouTube, amassing over 5.55 million subscribers in a remarkably short period.
Each generation of K-pop has brought artists who have not only dominated the music charts but have also conquered YouTube's global audience.
Does not accurately report "popularity" because some groups switches between labels and some only upload videos through parent organization
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