46

17

News

Check out the brand value rankings of the newly instated K-Pop rookie groups category for May ~ June

AKP STAFF
Posted by Susan-Han Wednesday, June 7, 2023

The Korea Brand Index Research Institute has newly introduce a brand value rankings category for K-Pop rookie groups, identifying the category as any K-Pop group debuted in 2022 or later.

First instated in April, the new category has just revealed its updated rankings for May~June. In order to determine the brand value rankings, the Korea Brand Index Research Institute analyzed big data of K-Pop rookie groups debuted in 2022 or later from May 8 through June 8, assessing brand data in areas such as consumer participation, media activity, communication, community activity, etc. 

So which K-Pop rookie groups led the brand value rankings list for May~June? First, the undisputed #1 rookie girl group debuted in 2022 or later, NewJeans, took up the #1 spot with a total of 3,795,700 brand value points. Second, the Billboard-charting rookie girl group FIFTY FIFTY followed closely behind with 3,472,584 points, while LE SSERAFIM took up third place with 2,723,057 points. The rising girl group H1-KEY took up fourth place for May~June with 1,155,531 points total.

Here are the top 30 K-Pop rookie groups in terms of brand value rankings for May~June, based on big data analysis: NewJeans, FIFTY FIFTY, LE SSERAFIM, H1-KEY, BOYNEXTDOOR, The Wind, NMIXX, Kep1er, tripleS, ARTBEAT, CLASS:y, IRRIS, YOUNITE, TEMPEST, NINE.i, CSR, mimiirose, LIMELIGHT, ABLUE, Xikers, Dignity, Girl's World, &TEAM, AIMERS, PRIMROSE, DayDream, 8TURN, Lapillus, TRENDZ, and BLACK LEVEL.


You can check out the Institute's full analysis results below, including a comparison of April~May and May~June.

Shop the story
New Jeans Cover : Billboard Artist Magazine
$38
[WEVERSE POB] NewJeans - 2nd Single [How Sweet] (Standard ver.) (SET)
$125
LESSERAFIM Official Lightstick
$72
  1. FIFTY FIFTY
  2. H1-KEY
  3. LE SSERAFIM
  4. NewJeans
12 15,256 Share 73% Upvoted
 
baemon
baemon351 pts Thursday, June 8, 2023 0
Thursday, June 8, 2023

Wow! HYBE girls are conquering the charts! I can't wait for the new HYBE group (girl group version of Enhypen's survival show).

5 (+5 / -0)
Share
 
JohnF
JohnF4,836 pts Thursday, June 8, 2023 1
Thursday, June 8, 2023

It is incredible that Fifty Fifty is that close in value to NewJeans for any length of time at all! Really an extraordinary growth for them, and I hope they keep that momentum up with Barbie.

3 (+4 / -1)
Share

1 more reply

SHOW ALL COMMENTS

allkpop in your Inbox

THE TOP 10 STORIES DELIVERED DAILY
Kim Jong Min, Super Junior, Heechul
BoA, SHINee, Jonghyun
Lee Soon Jae
aespa, Hearts2Hearts
Kim Jong Min
GFriend (Girlfriend)
Park Sung Hoon
IVE
BADVILLAIN, MC Mong
aespa, Hearts2Hearts
Kim Jong Min, Super Junior, Heechul
BLACKPINK, Lisa
EXO, Suho, Kai, Chanyeol
aespa, Hearts2Hearts
BoA, SHINee, Jonghyun
New Message

SEND