IVE's Wonyoung has been selected as the first Korean ambassador for the French jewelry brand 'FRED'.

On August 19 KST, FRED revealed that they chose IVE's Wonyoung as their new brand ambassador because of her bright, fresh energy and luxurious, sophisticated image. A representative of 'FRED' stated, "We hope that through various collaborations with Wonyoung in the future, she will be able to show not only the joy of life that FRED pursues, but also freely and boldly be able to show the various collections of FRED with her countless charms." Notably, Wonyoung is the jewelry brand's first Korean ambassador, drawing a lot of attention. 

IVE's Wonyoung has been emerging as an icon of the MZ generation for her unique, eye-catching fashion and beauty. Many have high expectations for Wonyoung's future projects with FRED.