The Black Label's first K-Pop girl group, MEOVV (pronounced mee-ya-oh in Korean), launched its official SNS on August 16 KST, simultaneously revealing the group's name and logo. 

In the group's moving logo, a cat's paw decorated with dazzling accessories strikes the air with its sharpened claws, hinting at the lovely, yet dangerous character of MEOVV. Meanwhile, in another moving teaser posted by The Black Label on this day, five black cats sit on top of the company's building, possibly hinting at a lineup of 5-members. 

MEOVV, produced by The Black Label's Teddy, will debut some time in the second half of 2024. 

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