On the 1st, Hong Jin Young shared several photos along with a message saying, 

“Many people visited over the past three days. Thank you so much. And thank you for taking beautiful photos. Have a good night, everyone. #EndofBeautyExpo #GreatJobEveryone.”

Acting as the CEO of a beauty brand, Hong Jin Young attended the ‘2024 Cosmo Beauty Expo’ held at COEX in Samseong-dong, Gangnam-gu, Seoul, from May 29 to 31. 

She promoted new products from her beauty brand, 'Chic Blanc Co,' which was launched last year.

Hong Jin Young not only planned and developed the newly launched products but also personally organized events such as beauty magic shows and taekwondo demonstrations by K-Tigers. 

Her active involvement as a representative in enhancing product quality and promoting the brand drew attention.

Hong Jin Young expressed her excitement, saying, “I am very happy to introduce the new line. We have worked hard to create healthy cosmetics using naturally derived ingredients and vegan formulas for the health and beauty of the skin. I hope many people will try the products and give their honest feedback.”