YoonA's brand power is continuing to see success in advertising.
On September 29 KST, BB Lab, a beauty supplements brand under nutrition product company Nutrione, announced that they have extended the Girls' Generation member's endorsement model contract for two more years. YoonA originally began her role as their endorsement model back in August 2021..
The new contract also marks her beginning as not just a Korean market model but a global endorsement model in general, with BB Lab intending to use YoonA for brand recognition strategies in the larger Asian market.
Meanwhile, BB Lab is available in 72 regions around the world, including China, Vietnam, Thailand, Singapore, and the United States. Popular products include Goodnight collagen powder, which can be taken before bed to restore lost collagen from aging.
"We decided that Im YoonA's unique bright and healthy image fits well with her role as our brand model, so the contract was renewed," a representative from BB Lab said in an official statement. "This year, together with Im YoonA, we plan to continue delivering the ‘healthy beauty’ pursued by BB Lab consumers."
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omg, her chubby cheeks and her chubby smile looks so ugly!
😒 sorry sones, but...if YoonA will be BBlab endorsement MODEL for more years or any brand again, then she needs return to her natural weight which is beautiful SLIM face and body, NOT FAT!
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→ Her natural weight face which is slim or skinny face looks better, prettier and even younger.👍
→ Her chubby cheeks or puffy face looks so ugly, tired and even older.👎
👌
→ YoonA's SLIM natural body and even toned was so BEAUTIFUL, FABULOUS & SEXY👍
→ Her flabby FAT or too thin body is UGLY👎
currently (2022)her body is too flabby and even fat! her body looks so bad.
She needs to do some healthy diets, and also a lot of exercise to return to her toned body with her natural weight which is the sexy slim.
👌
→ YoonA's natural smile and with her slim face will always be the most beautiful and coolest👍😍😎
→ And please! YoonA should stop making her horrible chubby smile or also called "potato or bread smile" because it destroys her face making her look even fatter and uglier.👎😒
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