The Korea Institute of Corporate Reputation has revealed brand reputation rankings of K-Pop idol groups for the month of October, based on big data analysis!
Each month, the Institute analyzes big data of consumer brand categories for a period of 30 days in areas ranging from consumer participation, to media activity, communication, community activity, etc.
For the month of October, the top 10 K-Pop idol groups in terms of brand reputation are, in order: BTS, aespa, BLACKPINK, NCT, Seventeen, TWICE, Lovelyz, Oh My Girl, EXO, and STAYC.
First, BTS took up 1st place this month with a total of 6,927,239 points. Rookie girl group aespa followed in 2nd place with 5,122,971 points, and BLACKPINK came in 3rd place this month with a total of 4,352,159 points. In October, BTS garnered massive media attention online for their online concert 'Permission To Dance on Stage', held on October 24. Girl group aespa returned with the release of their 1st mini album 'Savage', while the members of BLACKPINK are currently busy with their endorsement activities.
Check out the Institute's full analysis results, below.
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*Loose Translation sorry if any are wrong*
1. BTS
2. Aespa
3. Black Pink
4. NCT
5. Seventeen
6. Twice
7. Lovelies
8. Oh My Girl
9. Exo
10. Stay C
11. The Boys
12. Highlight
13. Girl's Generation
14. Red Velvet
15. Monsta X
16. Fromis 9
17. Super Junior
18. SHINee
19. Big Bang
20. Astro
21. Enhypen
22. Brave Girls
23. BTOB
24. Stray Kids
25. APink
26. TXT
27. Infinite
28. Mamamoo
29. Weeekly
30. WJSN
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