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BTS tops brand value ranking for December; BLACKPINK and NCT in 2nd and 3rd place

AKP STAFF
Posted by Dani-Dee Friday, December 25, 2020

The Korea Institute of Corporate Reputation has released brand value rankings for K-Pop groups for the month of December, based on big data.

Collecting and analyzing big data of K-Pop idol groups from November 26 through December 27, 2020, the Institute determined that 1st place in terms of brand value for a K-Pop group went to BTS with a total of 18,972,090 points, a 12.54% increase from their November points of 16,858,121.

BLACKPINK followed in 2nd place with a total of 8,401,874 points, increasing 53.20% from the previous month's 5,484,282 points. 3rd place went to NCT with a total of 7,985,896 points, who also saw a 29.53% increase from last month's 6,165,057.

From 4th through 25th place are, in order: Seventeen, (G)I-DLEIZ*ONETWICE, Oh My Girl, MAMAMOO, EXO, aespa, GFRIEND, MONSTA X, TXT, Red Velvet, ITZY, Super Junior, The Boyz, GOT7, Weeekly, EVERGLOW, fromis_9, TREASURE, NU'EST, and ASTRO.

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BLACKPINK JENNIE Cover : W KOREA November 2024
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BTS JIN : VOGUE October 2024
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SEVENTEEN S.COUPS & HOSHI Cover : Allure September 2024
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LALISA Rockstar Tee
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SEVENTEEN Official Light Stick Ver.3 Keyring
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BTS JIN Cover - W Magazine August 2024
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SEVENTEEN JEONGHAN & WONWOO Cover : Allure June 2024
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Official SEVENTEEN Lightstick ver. 3
$69
BLACKPINK JENNIE Cover: VOGUE KOREA May 2024
$22
BLACKPINK ROSÉ : Dazed & Confused Korea 2024 Spring Edition
$25
  1. aespa
  2. ASTRO
  3. BLACKPINK
  4. BTS
  5. EVERGLOW
  6. EXO
  7. fromis_9
  8. GFriend (Girlfriend)
  9. (G)I-DLE
  10. GOT7
  11. ITZY
  12. IZ*ONE
  13. MAMAMOO
  14. MONSTA X
  15. NCT
  16. NU'EST
  17. Oh My Girl
  18. Red Velvet
  19. Seventeen
  20. Super Junior
  21. The Boyz
  22. TREASURE
  23. TWICE
  24. TXT
  25. Weeekly
22 12,132 Share 76% Upvoted
 
lnsxln
lnsxln153 pts Friday, December 25, 2020 0
Friday, December 25, 2020

Nct being on the rise makes me happy. But lots of love to all the groups! K-pop is a brand itself and all are contributing to it! Love your group but support the whole!

7 (+11 / -4)
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MyEuphoria
MyEuphoria11,303 pts Saturday, December 26, 2020 0
Saturday, December 26, 2020
Congrats Bangtan Sonyeondan!💜
Snowman Yoongi and his gang at the top!☃️

3 (+4 / -1)
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