For the promotions of their first ever korean album 'Dystopia: The Tree of Language', Dream Catcher's leader decided to rock an electric indigo hair color that apparently is making netizens be enchanted with her fairy beauty.

Some of the comments online are:
''Jiu's purple hair is on a whole new level''

''Okay i may be obsessed with Jiu's purple hair this era''
''Purple hair jiu please stay forever''
''Jiu’s purple hair is so iconic''

''She can really pull anything off but damn that purple suits her''

''oh i'm supposed to be sleeping haha bye goodnight may a purple hair jiu haunt me in my dreams''

''Jiu having purple hair was the best thing to ever happen to me''

''Jiu unnie, hi! your purple hair is so pretty..''
''Whoever had the idea to give jiu purple hair deserves a raise god bless''

Do you like her new hair color choice? We love it!