"Superstar K2" Top 4 candidate, and more recently a YG trainee, Kang Seung Yoon, recently participated in a photoshoot for a casual clothing brand. Utilizing a concept of the singer enjoying a date with his fans, the photo spread shows a casual and laid back image of Kang Seung Yoon as he advertises printed t-shirts  and hats. The inclusive interactive advertisement can be watched through a smart phone and on their website, and it's filmed in a way that the viewer can feel like they're on a personal date with Kang Seung Yoon himself. Many fans anticipated the video when a sketch photo was first revealed through Kang Seung Yoon's minihompy at the beginning of January. The singer showed a bright and happy image for the video shooting, even in the cold winter weather, earning praise from the staff on set. In addition, Kang Seung Yoon also sang a song for the advertisement video, titled "Have You Ever Fallen in Love". A representative stated, "Seung Yoon's voice is more charming the more you listen to it. We're anticipating whether he will receive more love for this new song after his hit cover of "Instinctively." Source: Korea Economy via Daum Media