It's been weeks since BTS V attended the Celine Fashion show in Paris on a special invitation by Hedi Slimane himself, but his impact remains today. According to EMV related to both Paris and Milan fashion weeks, V's engagement index was revealed to be the highest.

Taehyung only attended the event as a guest, yet his "Brand Engagement Per Post And EMV Per Post" surpassed that of official Brand Ambassadors and people officially affiliated with Celine.

He is the only guest on the list; the rest are all the brands' global ambassadors, which is even more impressive. 

He is ranked #1 in the list of "Top Influencer After Paris & Milan Fashion Week With The Highest Earned Media Value Per Post" - 12M US DOLLARS 

This feat is huge considering the calculation criteria of engagement. Taehyung not only has his comments and tagging disabled, but he also made just one post while everyone else on the list has the advantage of comments and mentions in their favor.

This isn't surprising at all, owing to the fact that V's presence pulled a crowd at the event like never seen before. Compared to previous Celine shows and Paris Fashion Weeks, the crowd that appeared at the event location shocked everyone.

Considering Taehyung's is the most followed and fastest growing Asian account, with the cost of a sponsored post on his account to be estimated to be between $68K USD-$810K USD (around ₩89M KRW-₩1.08B KRW), brands know the influence of having him as a guest.

This was also the first time Celine ranked no.1 on the brand value chart and recorded growth compared to their event in Milan in 2020. 

No wonder Taehyung was invited as a special guest as, according to international media, he has proved himself as a Singer/Idol/Model/Actor/writer, and creative art director.