Jay Park revealed why he launched his own soju brand Won Soju.

On the 192nd episode of MBC's variety show 'The Manager, Jay Park made a guest appearance and shared his daily life. During the episode, Jay Park revealed why he launched his own soju brand. He said, "I released a single titled 'Soju' when I was promoting in the U.S. Many international liquors are well known but no one really knew what soju was." 

Jay Park continued, "Whenever I gifted soju for promotion purposes, they asked if it was my soju. Apparently, a lot of celebrities in the U.S. have their own liquor brand, so I also got advice to make my own. So I created the label, the bottle shape, and more. I am grateful that many people like my soju."  

He added, "I thought it'd be cool to see soju at a bar along with other international liquor brands. It's more fulfilling as many people around me are rooting for its success."