At the beginning of the year, BTS excited fans when they released their own Artist Made Collection of Merchandise. As soon as Jimin's With You Hoody and Red Carving earrings were launched, they sold out within seconds of release, made Jimin popular in the fashion world, according to NetBase Quid, and even caught the attention of Japanese entertainer Kiriko Isono.

On the 18th of February, a month after the release of Jimin's Merchandise, Shin Hyo Jeung, a Producer on tvN's 15 Nights on a Business Trip' was spotted wearing the purple Jimin's Artist-made With You Hoody. She wore it throughout an episode of The Dictionary of Useless Knowledge PD TMI Specials for The Game Caterers 2. Fans were quick to spot this and reveled at Jimin's popularity and were happy to see Jimin's Hoody continue its impressive streak on National TV claiming the Jimin Effect.

Although this is the first merchandise Jimin has ever designed and released, he has inspired countless fans, celebrities, and personalities to dress up in outfits similar to his. He is also known as the brand king for selling out luxury designer outfits from high-end fashion brands like Louis Vuitton, Maison Margiela, Gentle Monster, Andersson Bell, Patek Philippe CELINE, Alexander McQueen, Caterpillar, R13, Rhude, and more.

In May last year, BTS were invited on the show for a special collaboration broadcast with BTS' own program Run BTS and got to have an interaction with renowned TV Producer and Director Na Young Seok. In the course of the program, Jimin impressed everyone with his warm smile and courteous manner. In particular, he impressed Na PD by saying that he enjoyed The New Journey to the West and Infinite Challenge, which is a show Na PD works on, and later on, he was gifted a Son Heungmin football jersey after a game episode where Jimin was unable to remember the Tottenham star's name. He cutely apologized for this, sending the footballer a sweet message of love, and since then, he has shown lots of appreciation for Jimin.