BLACKPINK’s Lisa is set to make a powerful solo comeback with 'Alter Ego,' an album that introduces fans to a daring new persona—Speedi. 

Embodying speed, confidence, and an unstoppable drive, Speedi represents Lisa’s bold artistic transformation, taking her music and performance in an exhilarating direction.

With a Libra spirit and a green aura, Speedi thrives in motion, never stopping for obstacles along the way. Their love for orange and green reflects an energetic and vibrant personality, while a deep-rooted fear of stop signs symbolizes an unrelenting pursuit of success. Speedi’s lucky number, 327, holds personal significance, reinforcing a mindset that is goal-driven and fiercely determined. The presence of a cheetah as their pet further emphasizes agility and speed, while their favorite place—the finish line—illustrates a constant push toward achievement and victory.

Always on the move, Speedi relies on mint gum and espresso to stay sharp and energized. Their signature racing gloves are not just an accessory but a symbol of control, readiness, and precision, mirroring Lisa’s own meticulous approach to her craft. The character’s anthem, Lifestyle, hints at a narrative filled with ambition, relentless momentum, and the thrill of the chase.

Through 'Alter Ego,' Lisa showcases her evolution as an artist, embracing a fearless and dynamic image that pushes boundaries in both music and performance. Fans can expect a high-octane experience, with powerful beats, visually striking choreography, and a sound that captures the essence of speed and ambition. As Lisa races into this new chapter, she invites listeners on an electrifying journey, proving that nothing can slow her down.

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