IVE achieves perfect all-kill with pre-release track ‘Rebel Heart’.
As of 10 AM on February 4th KST, ‘Rebel Heart’, from IVE’s third mini-album ‘IVE EMPIRE’, has topped the real-time and Top 100 charts on all major domestic music platforms, including Melon, Genie, Bugs, and Vibe.
Since its release on January 13th, the track has continued to climb the charts, proving its staying power. Even on Melon’s notoriously competitive “concrete chart,” the song has maintained its dominance, solidifying IVE’s formidable digital performance.
‘Rebel Heart’ blends rich vocal harmonies, an uplifting chorus, and a dynamic mix of soothing strings with uptempo drums, offering a mature and refreshing take on IVE’s signature style. With heartfelt messages of comfort and unity, the song introduces a “new style” that adds depth to the group’s evolving sound.
IVE has also been sweeping music show trophies, claiming six wins so far. They secured first place on Mnet’s ‘M Countdown’, KBS2’s ‘Music Bank’, MBC’s ‘Show! Music Core’, and SBS’s ‘Inkigayo’, achieving back-to-back wins on both ‘M Countdown’ and ‘Inkigayo’. The track’s popularity has been further amplified by its viral band challenge trend and the music video’s rebellious and cinematic storytelling.
With ‘Rebel Heart’ heating up anticipation for their full comeback, IVE is now gearing up to officially kick off promotions for their main title track, ‘Attitude’.
SEE ALSO: IVE unveils 'ATTITUDE' MV