Coincidentally, amid the ongoing controversy surrounding drug-related issues in the entertainment industry involving figures like Yoo Ah In and Lee Sun Gyun, the drama series 'Strong Girl Nam-soon' is making waves, leveraging the real-life drug issues gaining attention in society.

The JTBC weekend drama 'Strong Girl Nam-soon' is enjoying consecutive success. After achieving a 9.8% nationwide viewership (Nielsen Korea) within just four episodes, the sixth episode, which aired on the 22nd, also secured the top position among non-terrestrial broadcasts with an 8.1% viewership.

'Strong Girl Nam-soon' is a comedy-crime drama series that uncovers the truth behind a new type of drug crime centered around Gangnam, led by three sisters born with extraordinary physical abilities.

Building on the universe of 'Strong Girl Bong-soon,' 'Strong Girl Nam-soon' addresses the recent societal issue of drugs. Particularly, with the increased social interest in the entertainment industry's drug-related controversies involving figures like Lee Sun Gyun and Yoo Ah In, the drama is striking a chord.

In response, 'Strong Girl Nam-soon' is currently running a unique marketing campaign in collaboration with the National Police Agency and the Korea Anti-Drug Movement Headquarters under the slogan 'No Exit' to prevent drug crimes. They have produced posters with actual drug test kits with the phrase "Judge for yourself if it's weak or not," which are placed in subway stations, universities, and large pharmacies in Seoul.

The drama 'Strong Girl Nam-soon,' which reflects the bitter societal reality, is delivering a message that carries more weight than usual.