Recently, the social media marketing platform Hopper HQ released a comprehensive list of the top 100 most popular figures worldwide on its homepage. The rankings were determined by various factors, including name popularity, industry category (such as sports, celebrity, influencers), follower count, and the cost per post.

The K-pop artist, Lisa from BLACKPINK, emerged at an impressive 26th place on this list, being the only Korean idol to make it to the top. On the day the list was published, Lisa had an astounding 95,815,834 followers on Instagram. The price tag for a single post on her Instagram account was reportedly a whopping $575,000, which equates to roughly 770 million Korean won.

Lisa's incredibly high rate per post matched with her broad and continually growing follower base, explains why she is the only Kpop artist to appear on Hopper HQ's "2023 Instagram Rich List." Her influential status makes her not only a prominent figure in the music industry but also a valuable personality in the social media advertising landscape.

Since the list was compiled, Lisa's follower count has continued to grow, indicating that the Thai superstar's rate per post may very well increase over time.

Congratulations to BLACKPINK's LISA!