The Korea Brand Reputation Research Institute has published brand value rankings of Korean singers for the month of April.
In first place, girl group NewJeans earned a total of 9,184,363 points based on big data analysis. Second place went to BTS with a total of 8,788,308 points, and third place went to Lim Young Woong with 8,011,212 points.
Brand value rankings determine the rankings of Korean brands and their interactions with consumers, analyzing big data in areas such as consumer participation, communication, media activity, community activity, etc.
The top 30 Korean singers in terms of brand value rankings for April are as follows: NewJeans, BTS, Lim Young Woong, BLACKPINK, IVE, FIFTY FIFTY, IU, Lee Chan Won, Kim Ho Joong, Seventeen, Lee Young Ji, H1-KEY, Psy, Young Tak, Jung Dong Won, LE SSERAFIM, Kang Daniel, Red Velvet, NCT, (G)I-DLE, Song Ga In, Sung Si Kyung, TWICE, Jang Min Ho, Younha, EXO, Taeyeon, Girls' Generation, Kim Hee Jae, and aespa.
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