According to the Korea Brand Research Center on December 23 (KST), Ha Jung Woo, Hyun Bin, and Jung Woo Sung are the top ranking actors in terms of brand values for the last month of 2017.
The research center collected big data between November 21 - December 22, resulting in a total of 8,686,565 points for Ha Jung Woo at #1, a total of 7,532,811 points for Hyun Bin at #2, and a total of 7,498,557 points for Jung Woo Sung at #3.
The actor brand rankings from #4 - #10 included, in order: Song Joong Ki, Gong Yoo, Cha Tae Hyun, Kwak Do Won, Yoon Kye Sang, Lee Byun Hun, and Yoo Ah In.
Ha Jung Woo leads two currently showing films in theaters in Korea - 'Along With The Gods' and '1987'. Hyun Bin appears as the male lead in 'The Swindlers', which premiered this past November. Finally, Jung Woo Sung's latest film 'Steel Rain' premiered in theaters back on December 14.
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