Top actor Hyun Bin has once again been selected as the endorsement model for Samsung and will be returning to the public eye for the first time through Samsung's 'Smart TV' commercial!

Soon after being discharged from the military on December 6th, Hyun Bin wrapped up filming for an upcoming Samsung commercial in Los Angeles that is scheduled to be released later this month.

A representative from Samsung's marketing department stated, "Much like Samsung's 'Smart TV', Hyun Bin was selected as an [endorsement] model because both are at the top (of their respective industries) and will show an upgraded image through persistent effort. We anticipate that he will bring good results by exemplifying the values of the brand. The 2013 'Smart TV' will be upgraded through its advanced technology and outstanding design, and will go beyond expectations as the #1 brand worldwide for the eight consecutive year."

Samsung recently unveiled their new line of 'Smart TV' at the 2013 Consumer Electronics Show (CES) in Las Vegas, Nevada.

Stay tuned for the release of Samsung's 'Smart TV' CF featuring Hyun Bin later this month! Hyun Bin will also be starring in Lotte Chilsung Drinks' coffee CFs to air in February.