Various styles became hot topics last year as fashionistas led trends with eye-catching looks, from geek chic to grandpacore. Let’s revisit the styles that dominated 2024.

Geeky look

Geek chic combines “geek,” meaning eccentric, with “chic,” meaning sophisticated. This style is characterized by a neat and polished appearance reminiscent of a model student. Key items include slim-fit shirts, glasses, tidy knits, and ties.

Emerging as a trend in the spring, the geek chic look continued to attract attention through the fall and winter. Minnie of (G)I-dle showcased her sophisticated charm with a clean outfit and glasses, while Jang Won-young of Ive paired a tie with a checkered skirt for a quintessential geek chic vibe. She shared her satisfaction with the style on her social media, writing, “Geek but chic.”

Girl core look

The girlcore look also stood out as a defining trend in 2024. A blend of “girl” and “normcore” (meaning natural style), this aesthetic features feminine, trendy, and casual daily looks.

Ribbons and floral patterns are common elements of the girlcore look. Jennie of Blackpink turned heads with a pink ribbon-printed T-shirt, adding a touch of femininity with a headband and a floral-patterned outfit.

Demeure look

The demure look gained prominence this fall. Derived from the French word “demure,” meaning “gentle,” this style is marked by an elegant, understated appearance. With calm, muted colors, the demure look appeals to those seeking a sophisticated yet comfortable aesthetic.

Actress Go Hyun-jung highlighted the demure look on the tvN program You Quiz on the Block. Her muted-colored knit and matching skirt drew attention, while a belt and subtle accessories added an extra touch of refinement.

Grandpa core look

Grandpacore refers to a fashion inspired by clothing reminiscent of your grandfather’s closet. It pairs classic items like knits, cardigans, and shirts with trendy accents for a modern twist.

Singer and actor P.O. embraced the grandpacore look with a denim shirt and matching hat, layering on a boldly patterned cardigan for a distinctive touch. Sooyoung of Girls’ Generation also leaned into grandpacore by pairing a prominently patterned cardigan with a soft blue scarf, completing a charming and nostalgic ensemble.