Here are the brand value rankings of TV variety stars from the past month, based on big data analysis.
From May 3 through June 3 KST, the Korea Institute of Brand Reputation Research analyzed big data of 50 currently promoting TV variety stars in areas including consumer participation, communication, media activity, and social activity.
Following April and May, comedian/MC Yoo Jae Suk came out on top of TV variety star brand value rankings for June, earning a total of 2,342,582 brand value points. In second place, singer/actor Tak Jae Hoon earned a total of 2,032,762 points, while in third place, singer Kim Jong Kook earned 1,688,679 points total.
Here are the top 30 TV variety stars in terms of brand value rankings for June, in order: Yoo Jae Suk, Tak Jae Hoon, Kim Jong Kook, Shin Dong Yup, Song Ji Hyo, Kang Ho Dong, Park Myung Soo, Lee Sang Min, Kim Jong Min, Kim Gu Ra, Kim Jun Ho, Park Na Rae, Ahn Jung Hwan, Jun Hyun Moo, HaHa, Lee Kyung Kyu, Kim Min Kyung, Seo Jang Hoon, Hong Hyun Hee, Noh Hong Chul, Jo Se Ho, Kim Sung Joo, Lee Soo Geun, Lee Young Ja, Jung Hyung Don, Kim Shin Young, Kim Sook, Yoon Jong Shin, Jang Do Yeon, and Kim Kook Jin.
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