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EXO is first artist to interact with fans on service "Artist&FLO"

Posted by drifter6,429 pts Tuesday, July 9, 2019

Artist&FLO, produced by music platform FLO, is a membership service for music content which focuses on the artist's intellectual property (IP) rights and music platform that helps users intensively enjoy the music by their favorite artists. This service provides specialized content as well as separate space within the FLO app so that artists and fans can meet up on the music platform.

When FLO users register for membership of EXO on Artist&FLO, they will receive EXO characters on the first screen of FLO. Besides suitable music streaming service for EXO like EXO's chart only available on FLO within 12 months starting from July 15, users who receive EXO characters (profile settings) will be able to enjoy limited contents which are provided only for the service users such as limited edition photocards, handwritten messages, special events.

On the home screen of FLO, the fans can find a playlist named "Music recommended by EXO members" that is openly reserved for Artist&FLO service users. This playlist will be made in the method that EXO members will announce from 2-3 songs every week in turn. In addition, EXO's photos released exclusively on the FLO will be provided as a theme for the in-app desktop and the home cover image when accessing the FLO application.

Along with that, FLO will celebrate the first launch of Artist&FLO and hold an event to give away 300 tickets of EXO's concert taking place from July 19 to 28. After setting the service registration for Artist&FLO on Artist&FLO's homepage until July 14 and signing up for concert tickets, participants have until July 21 to log in the service. Winners will be announced in 2 batches on July 16 and 22.

Membership of Artist&FLO with EXO will be implemented in 12 months and be re-registered quarterly. Registration deadline is from July 15 to August 14. Only owners of the FLO All In One can join under the additional service form.

Mr. Kim Dong Hoon - head of music project department of Dream Us Company (FLO app operating company) - shared, "Artist&FLO is a service extending the scope of providing contents of music platforms to help EXO fans enjoy the more artist-focused content as well as music. With contents only available on FLO, the fans promisingly will be able to feel EXO's new charm."

credit:

Tenasia = Reporter Kim Soo Kyung ksk@tenasia.co.kr

Photo Provider = FLO

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