The actress will be the face of Louis Vuitton's 'Series 4' campaign. Louis Vuitton's artistic director Nicolas Ghesquière said, "I first learned of Bae Doo Na from the Korean SF action movie 'The Host', and I was taken over by her unique, mysterious beauty. All the movies she's chosen are unique. Sometimes she's an excellent archer (in 'The Host'), sometimes she's a boxer (Netflix drama 'Sense8'), and sometimes she's an energyless doll ('Air Doll'). I couldn't help but be awed by her ability to change at will to whatever role she plays. While I was working on this collection, I kept thinking of her image. Bae Doo Na has the artistic sense and strong energy that matches Louis Vuitton."

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