On CJ OnStyle's mobile live show, 'What Should Han Ye Seul Wear Today?' Han Ye Seul shared some unexpected side effects of her role as a live commerce host.

'What Should Han Ye Seul Wear Today?' is part of a new mobile live show series presented by CJ OnStyle, a pioneer in South Korea’s live shopping industry. Airing every Tuesday at 9 PM, the show features Han Ye Seul, known as the "all-time wannabe unnie," along with fashion designer-turned-model Lee Ho Yeon. Together, they share styling tips and the latest fashion trends, generating an enthusiastic response from viewers.

The 6th episode that aired on October 9 covered the topic of "What to wear with UGGS?" where Han Ye Seul shared various fashion tips for incorporating UGG boots, which are a must-have item for fall and winter. She also introduced fashion pieces that pair well with them, engaging with viewers throughout the show.

What caught the audience’s attention was when Han Ye Seul revealed an unexpected downside of hosting the live show. She confessed that she often feels the urge to personally buy many of the items featured on the show, admitting, "I've even purchased products in real-time with the help of the staff during the live broadcast," which resonated with viewers. She humorously added, "My bank account is running dry," drawing laughter and lighting up the comment section.

Lee Ho Yeon commented on Han Ye Seul's vibrant energy, saying, "You host the show so entertainingly, your energy is on another level." To this, Han Ye Seul joked, "It’s because I’ve been taking deer antler supplements lately," further showcasing her down-to-earth and playful personality.

During this episode, Han Ye Seul sold out three different product categories, once again proving her title as the "queen of live commerce." Many products Han Ye Seul tried on during the show sold out immediately. Viewers flooded the live chat with comments like, "She's the sold-out goddess," and "Please don’t touch anything, everything you try on sells out!" Thanks to Han Ye Seul’s relatable hosting style and her influence as a fashion icon, the sixth episode of 'What Should Han Ye Seul Wear Today?' broke previous records, surpassing 420,000 page views.

Meanwhile, CJ OnStyle continues to receive positive feedback for its new mobile live shows, which feature curated content across categories such as fashion, beauty, lifestyle, premium baby products, and new items. 

Han Ye Seul, along with other popular hosts like Soyou, Ahn Jae Hyun, Sunye, and Kim So Young, leads other live commerce channels selling different items of various categories.

'What Should Han Ye Seul Wear Today?' airs every Tuesday at 9 PM and can be watched live on the CJ OnStyle app, website, and its dedicated YouTube channel, 'LIVE SHOW.' Episodes can also be re-watched through the CJ OnStyle app’s 'Live Show Calendar.'

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