The annual Brand of the Year Award is hosted by the Korea Consumer Branding Commission and supervised by The Korea Economic Daily and Korea Consumer Forum. The award ceremony announces the individuals with the best brand value selected after a brand-based survey, extensive consumer votes, and expert evaluation and deliberation.
This year marks the 20th anniversary of the Brand of the Year Award, and a total of 466,633 people, including experts in 14 fields, such as IT, health, education, and finance, participated in the voting.
The results for this year's award ceremony were recently announced.
The award winners are as follows:
Best Female Idol of the Year - (G)I-DLE
Best (Rising) Male Idol of the Year - DKZ
Best (Rising) Female Idol of the Year - IVE
Best Entertainment Idol (male) - Key
Best (Rookie) Male Idol of the Year - TEMPEST
Best (Rookie) Female Idol of the Year - VIVIZ
Best Acting Idol (Female) - Kim Se Jung
Best Male Idol of the Year - Seventeen
Radio DJ - Wendy
Best Entertainment Idol (female) - Lee Mi Joo
Best Acting Idol (Male) - Jaechan
Multimedia (Female) - Soyeon
Advertisement model (Female) - Jennie
Best (Rookie) solo artist - Choi Ye Na
Best Solo Female Artist - Taeyeon
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Congratulations to (G(I-DLE for their first daesang award (for Best Female Idol),
and congratulations to Soyeon from (G)I-DLE for winning the daesang for Versatile Female Artist!