Here are the top individual K-Pop idols in terms of brand value rankings for the month of February, below!
From January 2 through February 2, 2022, the Korea Institute of Corporate Reputation analyzed big data of approximately 1,400 currently promoting individual K-Pop idols in areas including consumer participation, media activity, communication, and community activity. The individual K-Pop idol brand value rankings take into account both male and female K-Pop idols.
First, the #1 spot went to BTS member Jimin this month, earning a total of 5,682,902 points. In 2nd place, 2PM member Junho earned a total of 4,367,152 points, while 3rd place went to solo artist Kang Daniel with 3,967,058 points.
From 4th through 10th place are, in order: BTS's Jungkook, BTS's V, BLACKPINK's Jennie, BLACKPINK's Lisa, ASTRO's Cha Eun Woo, BTS's Jin, and Girls' Generation's Taeyeon.
Congratulations to all!
Congratulations to our Brand King and IT BOY Park Jimin. Get well soon Jiminie, we love you!