Tech and business tycoon, Jack Phan, shared his TWICE fanboy story and how becoming "ONCE Uncle" changed his life in his latest interviews with Portland newspaper Williamette Week and Los Angeles based online lifestyle magazine WeAreAgeist. The 42-year old CEO caught several Kpop fans' especially ONCE's attention when he tweeted about TWICE's main dancer, Momo, and was even featured in an article published on TIME.

Here are some of the highlights of his interview with WeAreAgeist:

Jack, what happened that you got on the radar of the TWICE fans?

Three words: “WHAT IS MOMO?” During the Apple Event LIVE stream on Sept 10th, I noticed something on Twitter trending ahead of Apple. I took a screenshot 20 minutes into the event and tweeted out, “This is a first. #AppleEvent is happening now, yet #MOMO is trending worldwide. What is MOMO?”

I was instantly overwhelmed by ONCE, the fanbase of TWICE. “First of all, sir, it’s a WHO is MOMO…” tweeted Jeff Benjamin, K-pop columnist for Billboard. The flood of messages continued from a rabid fanbase to make sure I knew who TWICE is, who MOMO is, and why her forehead is bigger news than Apple. My curiosity was heightened and the next day, news outlets around the world turned this into the biggest story I’ve ever been a part of.

What do you think about your new role as "ONCE Uncle"?

I think it’s incredible. Being an entrepreneur, I have spent over 20 years building businesses that engage audiences and consumers through personal connection and aspiration to understand what people like. Feeling the passion from ONCE was special. They made me "feel special", coincidentally the name of TWICE’s latest release, and I haven’t looked back. I fell in love with the positive energy and connected instantaneously with this fanbase of mostly teens and young adults. They could have very easily knocked me for not knowing who their idols were but instead made sure I knew how amazing TWICE is and why I should be a fan, a ONCE. They anointed me “samchon” or “uncle”, and I quickly became the ONCE Uncle of this amazing fanbase.

Do you think people assume that K-Pop is a millennial/Gen X phenomenon, or do you think there are fans of all ages?

I believe most people assume K-pop is a millennial or Gen Y/Z phenomenon, reserved for bubble-gum pop teens that enjoy catchy tunes and highly synchronized choreographed dance moves. But I quickly found out that there are many fans of all ages, genders, and orientations ALL over the world. Music should help express emotions through melodies and lyrics that connect with people through all stages of life. If you give it a chance, to understand the music beyond the visual appeal and bright colors most often associated with “pop”, you’ll discover a broad range of energy and positivity that can brighten up anyone’s day. Especially if you listen to TWICE. I hope to inspire others – who may “secretly” like K-pop or may just be looking for something new and refreshing – to discover this music, no matter how old you are. Happiness is ageless.

Are you going to get to see TWICE perform?

Definitely! I’m eyeing all their tour dates and appearances. It would be a thrill to be amongst the ONCE fanbase to cheer on TWICE. I have to work on my fan chants and get my dance moves down before then.

What do you feel this says about age and culture, as you may not be thought of as a typical K-pop fan?

Enjoy what you like. Just because we grow up listening to a specific genre or watching certain movies, music and culture should be ageless. If it connects to you and makes you happy, nothing should hold you back. We aren’t “too old” to be happy. My fountain of youth is keeping up with what makes me smile, stay happy, and “feel special” at the end of the day.

And here's what he fondly said about the fandom that embraced him, ONCE, on Williamette Week:

"I realized real quickly that this fanbase was incredible. People can say I'm playing along, but really I'm not. It's about understanding what makes this fanbase special. There's a positive energy with this fanbase, and I love positivity. I think the world needs more positivity."

True to his new-found fanboy nature, Jack Phan recently posted his piano cover of TWICE's latest release "Feel Special":