According to the Korea Brand Reputation Research Institute, the top 3 individual female K-Pop idols in this month's brand value ranking are NewJeans' Minji, NewJeans' Hanni, and Taeyeon.
From November 17 through December 17, the Institute analyzed big data of 655 female K-Pop idols in consumer participation, media activity, communication, and community activity.
The analysis results showed that Minji has remained at the #1 ranking female K-Pop idol for another month, earning a score of 4,794,152 points in total. Fellow NewJeans member Hanni also kept her second-place position with a score of 4,098,518 points, and Taeyeon came in third place with 3,951,474 points, rising up from last month's #6 position.
The big data analysis showed terms that were most commonly linked with Minji were “innocent," "pretty," and "fresh." On the other hand, the keyword analysis of the member sees “Chanel,” "Billboard," and "Bunnies" as the most commonly searched term.
Here are the top 30 rankings for this month:
1. NewJeans' Minji
2. NewJeans' Hanni
3. Girls' Generation's Taeyeon
4. BLACKPINK's Jisoo
5. NewJeans' Haerin
6. BLACKPINK's Jennie
7. NewJeans' Danielle
8. IVE's Wonyoung
9. BLACKPINK's Lisa
10. aespa's Winter
11. TWICE's Nayeon
12. TWICE's Mina
13. BLACKPINK's Rosé
14. aespa's Karina
15. Red Velvet's Wendy
16. Red Velvet's Joy
17. Red Velvet's Seulgi
18. Girl's Day's Sojin
19. IVE's Yujin
20. LE SSERAFIM's Chaewon
21. aespa's Giselle
22. Red Velvet's Irene
23. NewJeans' Hyein
24. Girls' Generation's YoonA
25. LE SSERAFIMIN's Kazuha
26. Girls' Generation's Hyoyeon
27. (G)I-DLE's Miyeon
28. IVE's Gaeul
29. TWICE's Jihyo
30. Red Velvet's Yeri뉴
Jennie is now falling