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BLACKPINK's JISOO is the #1 Influencer at Paris Fashion Week Spring/Summer 2023 with a $22.4 Million Earned Media Value and 7% Engagement Rate

Posted by Blink-News6,457 pts Tuesday, October 11, 2022

JISOO and other BLACKPINK members once again prove their influence with a strong presence at the 2023 Spring/Summer Paris Fashion Week.

Media outlet and fashion/influencer analytical site Lefty recently revealed the Top 10 Influencers at the 2023 Spring Summer Paris Fashion Week.

Among these, Jisoo ranked 1st with 7% of engagement and a total earned media value (hereinafter referred to as EMV) at 22.4 million USD, helping Dior to once again dominate the Top Brands list at Paris Fashion Week with a total EMV of 45.5 million USD.

Internet users and the media were not only impressed by this since her groupmates Rosé and Jennie, who also participated in the 2023 Spring/Summer Paris Fashion Week, were among the Top 4 of the list of greatest influencers in the parade with values greater than EMV 10 million USD each, being the only representatives from Asia that reached these figures.

BLINKS showed their pride on social media as the three superstars were the center of attention throughout the fashion show, all cameras were watching them, and even the massive audience was only following them.

Below you can see the full list of the top 10 influencers at Paris Fashion Week S/S 2023:

  1. 1) BLACKPINK JISOO (EMV 22.4 million USD, engagement rate 7%, Dior)
  2. 2) Kylie Jenner (EMV 22 million USD, engagement rate 1%, Acne, Loewe, Balenciaga)
  3. 3) BLACKPINK ROSÉ (EMV 21.7 million USD, engagement rate 8.3%, Saint Laurent)
  4. 4) BLACKPINK JENNIE (EMV 11.4 million USD, engagement rate 8.2%, Chanel)
  5. 5) Bella Hadid (EMV 11.3 million USD, engagement rate 2.6%, Chanel, Marant, Sacai, V. Westwood, Balenciaga, V. Beckham, Coperni, Courrèges)
  6. 6) Cha Eun Woo (EMV 11 million USD, engagement rate 11%, Dior)
  7. 7) Mia Khalifa (EMV 8.7 million USD, engagement rate 11%, Acne Studios, Loewe, Off-White, Saint Laurent)
  8. 8) Zendaya (EMV 8.25 million USD, engagement rate 5.4%, Valentino)
  9. 9) J-Hope (EMV 6.5 million USD, engagement rate 16.3%, Louis Vuitton)
  10. 10) Vogue (EMV 6.2 million USD, engagement rate 0.5%)

Congratulations to JISOO, ROSÉ, and JENNIE!

  1. Jennie
  2. Jisoo
  3. Rosé
15 34,512 Share 71% Upvoted
 
Ulhora
Ulhora1,910 pts Tuesday, October 11, 2022 0
Tuesday, October 11, 2022

I feel happy about Jisoo's success, hope to see her soon in the world tour, safe and healthy

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sugen127
sugen127209 pts Tuesday, October 11, 2022 1
Tuesday, October 11, 2022

Jisoo really own PFW for 3 times in a row! and bring Dior on top. No wonder Dior treats Jisoo as their princess

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