BTS' Jungkook is known for his significant influence, from selling things out to trending a fashion. He's been dubbed as 'Sold Out King' and 'Trendsetter' of the generation by various media and fans worldwide.

Sold Out King Jungkook was in action once again on 1st September, which was his 25th birthday, and he celebrated it with fans by doing a mini-concert on a live stream. WearingEmporio Armani Men's Fluid Viscose Pyjama Steel/Marine Striped Shirt and Trouser Set, Jungkook looked ever so handsome as he sang requested songs on his live with real-time 9.5M viewers. 

As fans are very interested in whatever he wears, uses, and eats, SNS started buzzing with the info about the brand he was wearing. His outfit set went Out Of Stock in all four sizes on Amazon immediately after his live, once again proving his selling power and popularity.

“Jungkook Effect” is also a hot topic on Korean media and YouTube channels as they are hailing the popularity of Jungkook as the “Sold Out King.”