Singer and creative director Lee Hae In has announced her new start with entertainment label DOD.

On December 20 KST, DOD confirmed that it has recruited Lee Hae In as a creative director for the company's new project. 

Lee Hae In became known as an idol trainee on the Mnet survival program 'Produce 101' in 2016, where she was eliminated as a result of vote manipulation. Afterward, she debuted as a member of the project girl group I.B.I. 

In 2023, Lee Hae In participated as a creative director in the launch of the girl group KISS OF LIFE, demonstrating her skills as a creative director. Currently, she's taken on the role of director for the JTBC male idol audition program, 'Project 7'. 

Meanwhile, DOD is home to BTOB members Eunkwang, Minhyuk, Hyunsik, Peniel and solo entertainers Nancy and Jini.

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