Costume design is one of the pivotal elements in K-pop music videos, and incorporating traditional Korean attire, such as the hanbok, is particularly striking. Hanboks, known for their vibrant colors and elegant designs, infuse music videos with a unique cultural depth, showcasing Korea’s rich heritage.
Let’s delve into ten iconic K-pop music videos where idols don hanboks, creating a mesmerizing fusion of the past and the present.
SUPER – Seventeen
For K-pop fans, watching all thirteen members of Seventeen rock and dance in Hanboks for the stunning music video of their smash hit “SUPER” is truly mesmerizing.
How You Like That - BLACKPINK
BLACKPINK members stun in modified hanbok with a bold, contemporary twist in their “How You Like That” music video, emphasizing the group’s innovative approach to style.
IDOL - BTS
"IDOL" by BTS is a vibrant celebration of Korean culture. The MV features the members in modernized hanboks, performing high-energy choreography.
THUNDEROUS – Stray Kids
Stray Kids’ hit “Thunderous” presents a thundering music video where members don hanboks, offering fans a jaw-dropping visual spectacle.
Tiger Inside – SuperM
SM Entertainment's supergroup, SuperM, pulled off mesmerizing modern hanbok attire in their visually stunning music video for "Tiger Inside."
BAE BAE - BIGBANG
By the end of BIGABNG’s hit music video “BAE BAE,” the members are seen having fun adorned in hanboks fused with contemporary fashion, showcasing their vibrant and carefree spirit.
CHEER UP – TWICE
The music video for TWICE's chart-topping hit “CHEER UP” showcases Dahyun elegantly dressed in a
stunning red and white floral hanbok.
FIANCÉ - MINO
Winner's Mino beautifully incorporated various traditional Korean outfits, including hanboks and royal wedding pieces from the Joseon Dynasty, in his solo hit music video "FIANCÉ."
Agust D – Daechwita
The music video for Agust D’s popular solo track “Daechwita” includes detailed traditional Korean culture, including him draping in hanboks.
KAI – Peaches
EXO’s fashionista Kai seamlessly blends traditional Korean hanbok with modern streetwear and pirate vibes in the music video for his solo “Peaches.”
These music videos are more than just eye-catching visuals; they are cultural statements that celebrate the timeless beauty and importance of Korea’s traditions in today's modern world.
It's a crime to make such a list and leave ONEUS out. "Lit" and "Luna" are literal masterpieces.
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