BLACKPINK, despite not releasing a group album in 2023 and only offering a non-promotional track for their video game "The Game," continues to make waves on Spotify, one of the world's premier music platforms. They've become the first girl group to reach 3 billion streams in a single calendar year on the platform.
This achievement comes without the usual buzz of group comebacks or major promotions, underscoring BLACKPINK's enduring popularity and influence in the music world. Fans and industry watchers are now eagerly anticipating what records the group might break next, especially with talks of a group comeback.
The impact of BLACKPINK extends beyond music charts to the financial realm. Following the announcement of their contract renewal with YG Entertainment, there was a notable surge in the company's stock price, jumping over 26%. This rebound is significant, especially considering the previous investor uncertainty and departures from major stakeholders like Samsung. BLACKPINK's continued success has not only solidified their position as a leading female group in the music industry but also proven to be a financial boon for their label.
.@BLACKPINK now becomes the First Ever Girl Group on Spotify's history to surpass 3 BILLION Streams in a Calendar Year 🔥
— US BLINKS UNION || FANBASE (@USBU4WAYS) December 4, 2023
Congratulations to The Biggest Girl Group in The World #BLACKPINK 🎉 pic.twitter.com/GmydZ69prl
📰 #BLACKPINK é o primeiro grupo feminino a ultrapassar 3 BILHÕES de streams no Spotify em um único ano (2023). pic.twitter.com/uHVrtKjNHi
— PORTAL BLACKPINK (@portalblackpink) December 4, 2023
.@BLACKPINK is the FIRST Female Group to surpass over 3 Billion streams on Spotify in a single calendar year (2023).#BLACKPINK #블랙핑크pic.twitter.com/6FJzIhwmhM
— Worldwide BLIИK (@WorldwideBLINK) December 4, 2023
.@BLACKPINK is the first female group to reach 3 BILLION streams on Spotify in a single calendar year. pic.twitter.com/9INNC5Pl7C
— Spotify BLACKPINK ☃️ (@BPxSpotify) December 4, 2023
.@BLACKPINK becomes the first girl group to amass over 3 billion streams on Spotify in a single calendar year (2023). pic.twitter.com/SSrdGQJxcu
— BLACKPINK Charts (@chartsblackpink) December 4, 2023
Renewed #BLACKPINK contract boosts #YGEntertainment 's stock pricehttps://t.co/a7LLXi18It
— allkpop (@allkpop) December 6, 2023
K-pop band #BLACKPINK renew their contracts with YG Entertainment; company's stock skyrocketshttps://t.co/NUXy3fV7iz
— Business Today (@business_today) December 6, 2023
On the other hand, their hit "How You Like That," released in 2020 as a single has managed to become the first Korean song by a K-pop Act to exceed 900 million streams on Spotify.
"How You Like That" by #BLACKPINK has surpassed 900 million streams on Spotify.
— KOREAN SALES (@koreansales_twt) November 29, 2023
This is their 1st song to achieve this milestone, and the 7th song by a Kpop act to do so
.@BLACKPINK's "How You Like That" has now surpassed 900 million streams on Spotify. It's the most streamed song by a female K-Pop group. pic.twitter.com/VR16x2eHJy
— chart data (@chartdata) December 4, 2023
‘How You Like That’ by BLACKPINK becomes the FIRST K-Pop girl group song to reach 900 million streams on Spotify. pic.twitter.com/zjpvD3FQuw
— Viral Takes (@viraltakes) November 28, 2023
"How You Like That" by #BLACKPINK becomes the first Korean song in history to surpass 900 Million streams on Spotify. pic.twitter.com/f8a02mWoOt
— BP Hall of Fame (@BPHallOfFame) November 28, 2023
Congratulations to BLACKPINK!
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Congrats to the girls! 🫶