It has been seven years since BLACKPINK debuted, yet there has been no definitive news surrounding their potential contract renewal.

The continuation of their partnership with YG Entertainment is still up in the air, and it seems increasingly unlikely that we'll see an official announcement anytime soon. This topic has fans, the general public, and those in the entertainment industry on tenterhooks, as any decision could have significant repercussions for the stock market.

BLACKPINK burst onto the K-pop scene on August 8, 2016, and celebrated their 7th anniversary this year. BLACKPINK was the hit new girl group launched by YG after a seven-year gap following 2NE1, the company's previous successful girl group. 

On August 8, 2016, BLACKPINK, under the direct guidance of YG's Yang Hyun Suk, held a grand showcase at Mos Studio on Dosan-daero in Gangnam, Seoul. Since then, BLACKPINK has proven their popularity and mainstream appeal with hits like "Whistle," "Boombayah," "Playing with Fire," "Stay," and more, earning them Rookie of the Year awards at the end of the year.

After a brief hiatus, they returned stronger than ever, producing consecutive hits such as "Ddu-Du Ddu-Du," "Forever Young," "Kill This Love," "How You Like That," and "Lovesick Girls." These monumental successes solidified their presence as international artists.

The group's triumphs extended to sell-out concerts, despite their relatively limited discography. They also harnessed the synergy of each member's individual charm. This was witnessed by their massive YouTube channel subscribers, personal Instagram followers, and their presence as global ambassadors for prestigious luxury brands.

The question of BLACKPINK renewing their contract with YG still hangs in the balance. Currently, they are in the middle of a world tour, captivating audiences across the globe. After concluding their Paris concert, which drew a staggering amount of 55,000 spectators, they are geared to end their global tour at Gocheok Sky Dome scheduled for September 16 and 17. Some speculate that this tour may mark the end of activities for BLACKPINK as a complete group. 

This concern has escalated due to uncertainty about their performance as a combined act in the future. To date, even a month after their 7th anniversary on August 8, there's no concrete decision on their contract renewal with YG. Regardless of the expiration of their contract, the group is professionally bound to complete scheduled events.

Amidst the concerns, various rumors are circulating, especially regarding Lisa's contract renewal. It was claimed by a Chinese agency that Lisa mentioned difficulties in completing her schedule due to the unclear status of her contract renewal with YG in July. 

However, YG responded briefly, saying, "The cancellation of Lisa's August schedule is unrelated to her contract status, and the renewal is currently under discussion."

Furthermore, it was reported that Lisa has received multiple lucrative offers from overseas, including her home country, Thailand, amounting to hundreds of billions of KRW. There have even been stories that she recently rejected a second proposal from YG, following their initial renewal offer, with rumors suggesting YG offered 50 billion KRW (~37.6 million USD) to Lisa.