The Korea Institute of Corporate Reputation has released brand value rankings of individual girl group members for the month of February!
According to the Korea Institute of Corporate Reputation's big data analysis for February, NewJeans' Minji ranks first for individual brand value, followed by BLACKPINK's Jennie ranking second, and Girls' Generation's Taeyeon ranking third. Their respective brand value indexes are as follows:
NewJeans' Minji ranks first with a brand value index of 4,866,970, maintaining her position at the top of the chart for the second consecutive month.
Charting second is BLACKPINK's Jennie with an index of 4,485,463, rising roughly 1.56% from January.
In third place is Girls' Generation's Taeyeon with 3,825,003, who rose an impressive 15.17% from last month and moved up three spots from the #6 to #3 position.
The big data analysis showed terms that were most commonly linked with Minji were "selected," "graduated," and "innocent." On the other hand, the keyword analysis of the member see “Billboard,” "City of Seoul promotional ambassador," and "Chanel ambassador" as the most commonly searched term.
Below is the ranking of the top 30 individual girl group members for the month:
1. NewJeans' Minji
2. BLACKPINK's Jennie
3. Girls' Generation's Taeyeon
4. NewJeans' Haerin
5. NewJean's Hanni
6. BLACKPINK's Jisoo
7. aespa's Karina
8. Red Velvet's Joy
9. Girls' Generation's Seohyun
10. NewJean's Hyein
11. BLACKPINK's Lisa
12. Girls' Generation's YoonA
13. Red Velvet's Seulgi
14. LE SSERAFIM's Kazuha
15. aespa's Winter
16. TWICE's Jeongyeon
17. Oh My Girl's YooA
18. NewJeans' Danielle
19. IVE's Rei
20. Red Velvet's Irene
21. IVE's Wonyoung
22. TWICE's Mina
23. Girls' Generation's Sooyoung
24. IVE's Gaeul
25. BLACKPINK's Rosé
26. Oh My Girl's Arin
27. LE SSERAFIM's Eunchae
28. Oh My Girl's Mimi
29. IVE's Liz
30. Red Velvet's Yeri
Its impressive how Taeyeon (and snsd) managed to stay on top despite being from 2nd gen and not have a lot of things going on compared to current idols. Wow.