BLACKPINK's Lisa, the first ever female spokesperson for Scotch whiskey brand 'Chivas Regal' in Asia, starred in a sophisticated brand film in light of her first campaign launch.
In the brand film, Lisa describes her very own, personal journey as an artist, and what it means to find success in one's endeavors. The singer concludes her charismatic monologue with the campaign's official slogan, "I rise, we rise", as she enjoys a smooth glass of 'Chivas Regal' whiskey.
Check out more of Lisa's first campaign with 'Chivas Regal' via the brand's website, here.
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I'll drink to that!