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Posted by Solim-Yoon Monday, August 26, 2024 15,857

Jennie creates a buzz wearing budget-friendly dress in new 'HERA' campaign

AKP STAFF

On August 26 KST, Amore Pacific beauty brand 'HERA' launched its new 2024 campaign starring BLACKPINK's Jennie, and the campaign is already creating a buzz - but not for its makeup looks!

Instead, Jennie's new 'HERA' campaign is garnering attention for the "budget-friendly" dress worn by the BLACKPINK star. 

Fans suspect that the black mini dress worn by Jennie in the campaign film is an 'ASOS DESIGN' product priced at ~ $24.99 USD. 

The dress might be "budget-friendly", but when worn by Jennie, there's no denying that it looks as expensive as any European luxury brand. 

Netizens commented,

"Well, Jennie is a luxury brand after all."
"That's cheaper than most casual brands these days."
"The price of the outfit doesn't matter. It's the outfit-wearer that matters."
"She looks more like a model than the actual model. How does she have such a perfect waistline."
"I thought the dress would be hella expensive."
"When Jennie wears it, it looks like it could easily cost $2,500."
"So pretty."
"After being worn by Jennie, the seller can price that dress however much they want for it."

Check out Jennie's new 'HERA' campaign film below!

SEE ALSO: HYBE's controversial "music industry report" implied BLACKPINK's success was thanks to Coachella?

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