According to media outlet reports on July 26 KST, Seventeen's Mingyu has been selected as a new global ambassador for the French luxury fashion house 'Dior'.
Previously, Mingyu garnered attention for his sharp visuals while attending the '2024 Dior Autumn-Winter Women's Collection Show' in February at 'Paris Fashion Week'. Now, the idol will join BLACKPINK's Jisoo as a 'Dior' ambassador representing K-Pop, taking over for ASTRO member/actor Cha Eun Woo, who was recently announced as a global ambassador for 'Saint Laurent' after concluding his contract with 'Dior'.
Meanwhile, Seventeen will be performing as a headliner at 'Lollapalooza Berlin' on September 8.