ASTRO member/actor Cha Eun Woo has topped brand value rankings for individual male K-Pop idols for the third consecutive month, demonstrating his brand power.

According to the Korea Brand Reputation Research Institute on May 18 KST, Cha Eun Woo ranked 1st place in individual male idol brand value rankings for the month of May with a total of 2,884,446 points. In order to determine the brand value scores of male K-Pop stars, the Korea Brand Reputation Research Institute analyzes consumer trends in areas including consumer participation, media activity, communication, and community activity.

2nd place this month went to RIIZE's Wonbin with a total of 1,953,300 points, while 3rd place went to NCT's Doyoung for May with a close 1,921,339 points.

Here are the top 30 individual male K-Pop idols in terms of brand value rankings for May: ASTRO's Cha Eun Woo, RIIZE's Wonbin, NCT's Doyoung, Kim Jae Hwan, BTS's Jimin, EXO's Baekhyun, Kang Daniel, RIIZE's Sungchan, BTS's Jungkook, BTS's V, BTS's RM, RIIZE's Sohee, BTS's Jin, WINNER's Song Min Ho, BTS's SUGA, BTS's j-hope, Super Junior's Heechul, Hwang Min Hyun, Super Junior's Kyuhyun, Highlight's Doojoon, Seventeen's Mingyu, Seventeen's Jeonghan, The Boyz's Sunwoo, TVXQ's Yunho, Seventeen's Hoshi, Seventeen's Jun, Seventeen's Wonwoo, BTOB's Changsub, TWS's Shinyu, and RIIZE's Shotaro.

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