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Posted by Dani-Dee Monday, August 21, 2023

Red Velvet's Seulgi reportedly renews contract with SM Entertainment

AKP STAFF

According to an exclusive report published by Korean news outlet Star NewsRed Velvet's Seulgi has recently renewed her contract with SM Entertainment.

Red Velvet debuted on August 4, 2014 with their first single "Happiness," meaning the group recently celebrated their 9th anniversary. According to the standard contract established by the Fair Trade Commission, the exclusive contract period for an idol group is usually up to seven years, so although SM Entertainment had never officially announced it, Red Velvet seems to have renewed their contracts once back in 2021.

Ordinarily, contract renewals indicate a strong relationship between the agency and its artists. However, Seulgi's contract renewal with SM Entertainment has additional significance as the agency recently entered the 'SM 3.0' era after breaking away from Lee Soo Man's original production system. After his resignation, artists under the agency have been leaving. Girls' Generation's Sunny has left the agency entirely, while Super Junior's KyuhyunDonghae, and Eunhyuk have all chosen not to renew their individual contracts. Shin Dong Yup and Lee Hye Sung have also chosen not to renew their contracts with subsidiary SM C&C.

Meanwhile, SM Entertainment has yet to release an official statement regarding Seulgi's contract renewal.

  1. Red Velvet
  2. Seulgi
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Multi_Smile
Multi_Smile936 pts Monday, August 21, 2023 1
Monday, August 21, 2023

geeez allkpop is all about fake news, this is false report, basically she renewed a long time ago when RV renewed their contract with SM but for some reason this false report got out to the public and SM already cleared it and said she renewed already with the members. there wasnt a new solo contract or whatever

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bae-bae
bae-bae4,838 pts Monday, August 21, 2023 0
Monday, August 21, 2023

Nvm SM confirmed Seulgi, and the rest of RV, renewd in 2021 not recently, so the regular post 7 years renewal. This is really how we get the RV renewal news...and 2 years late

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