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Exploring G-Dragon’s new collaborations: A look into his latest brand partnerships

AKP STAFF
Posted by Rika-go Tuesday, April 18, 2023

G-Dragon, whose real name is Kwon Ji-Yong, is a South Korean rapper, singer, songwriter, producer, entrepreneur, and fashion icon. He rose to fame as a member of the iconic K-pop boy band BIGBANG and is widely considered one of the most influential and successful musicians in the K-pop industry. G-Dragon's fashion sense, artistic talent, and trendsetting looks have earned him recognition as a fashion icon, and he has collaborated with many top luxury brands.

Let’s have a look at the recent brand collaborations of G-Dragon.

  • BMW 

G-Dragon is the latest brand ambassador of luxury automobile manufacturer BMW's latest flagship model, the 'XM' series. This cutting-edge sports activity vehicle (SAV) is hailed as one of BMW's most powerful cars to date, boasting unparalleled performance and innovation.

In a grand unveiling event held in Seoul's Samseong-dong on March 28, G-Dragon was officially announced as the brand ambassador for BMW XM. With his exceptional talent, distinctive style, and immense popularity, GD has captivated fans worldwide and now brings his star power to the prestigious BMW brand. His artistic and innovative approach resonates with BMW's ethos of pushing boundaries and setting new standards, making him the ideal choice to represent the iconic brand.


  • NIKE

G-Dragon has once again made waves in the fashion world by collaborating with the top sportswear brand Nike. This marks his fourth partnership with Nike. As the founder and creative director of his own fashion brand Peaceminusone, G-Dragon's collaboration with Nike has resulted in a mesmerizing fusion of Taekwondo-inspired elements and contemporary streetwear.

The collection features a striking color palette, bold patterns, and unique textures that pay homage to the traditional Korean sport of Taekwondo. With G-Dragon's artistic flair and Nike's cutting-edge design, the collaboration has created a collection that seamlessly merges Korean cultural heritage with modern fashion, making it a true statement of style and innovation.


  • TIGER BEER

G-Dragon has taken on a new role as the global ambassador of Tiger Beer, one of the world's most iconic beer brands. The Singaporean beer brand has recently revealed an exciting collaboration with G-Dragon to promote a cutting-edge soju-infused lager, which is expected to make waves in the entertainment and beverage industries.

As a multi-talented artist known for his exceptional music, fashion sense, and trendsetting style, G-Dragon's partnership with Tiger Beer is expected to bring a fresh and exciting perspective to the brand's marketing campaigns and initiatives. With his global appeal and charismatic persona, G-Dragon is poised to further elevate Tiger Beer's brand presence and connect with consumers worldwide, making him the perfect choice for this prestigious role.



In conclusion, G-Dragon's recent brand ambassadorships have solidified his status as a global icon and influential figure in the entertainment industry. As a trendsetter known for his unique style and creative expression, G-Dragon has been chosen to represent several high-profile brands, showcasing his versatility and appeal to a wide range of audiences.

  1. G-Dragon
  2. BRAND AMBASSADORSHIP
  3. NIKE
  4. TIGER BEER
  5. BMW
15 14,021 Share 80% Upvoted
 
bubble-tea1
bubble-tea11,958 pts Tuesday, April 18, 2023 0
Tuesday, April 18, 2023

I think GD is just on his own level. He’s established himself so much that all these prestigious brands want to work with him even though he hasn’t released solo music since 2017 and BIGBANG released one song in the past five years. He’s only 34 too!

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margana
margana8,625 pts Tuesday, April 18, 2023 0
Tuesday, April 18, 2023

He did say that he has a few things in store for his fans this year. Now, we're just waiting for the biggest one: his comeback.

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